BO3, Inc. is located in South Pasadena, California.
Design leader with more than 20 years of design experiences in product design, design strategies, advanced material development, color + material, received various design awards and recognition’s. Holds numerous utility and design patents which have been provided successful design solutions for companies. Adept at multi-disciplinary design collaboration and advanced technology integration, optimization, productization with R&D teams and manufacturing partners near and far.
Strengths in product planning, design strategies, branding, logo, conceptual thinking, innovative material and production design solution.
Product design/
research
concept development
sketches and renderings
2D and 3D CAD/3D renderings
color and material finish
manufacturing and production
Strategies and branding /
product and brand strategies
portfolio and product planning
market trend research
graphic and logo design
art directing and style
CMF trend
Professional Experience
Sequor Robotics ., | BO3 Design South Pasadena, CA, USA [2022 - Present]
Industrial Design Adviser | Design Lead | Chief Creative Officer
Sequor Robotics is a leading company in the field of Robot Software using AI.
Sequor Robotics specializes in developing sophisticated software solutions that are fully integrated with our proprietary mobile hardware platforms.
•Led Company Initiatives in Branding, Graphic Design, Product Design, Color and Material Development, and Prototyping [creating and executing design strategies, managing both the aesthetic and functional aspects of product development]
•Production Lines, Product Features, and Strategic Planning [Directed all aspects of production, from feature development to strategic planning, ensuring the alignment of product features with market needs and company goals]
Chaffey College, Rancho Cucamonga, CA [2019 - Present] Educator
Art and Digital Media VPA | Part time Faculty Member
•Art 63: Introduction to graphic design and digital media class
Lincoln Motor Company., Irvine CA, USA [2021 - 2021]
Senior Color and Material Designer
•2023 Lincoln MKX-Nautilus lead exterior and interior Color and Material Designer
Ford - Lincoln Motor Company., HQ, Dearborn MI, USA [2017 - 2019]
Global Strategic Advanced Studio Color and Material Lead Designer [2017 – 2019]
•Responsible for brand DNA, EV, AV, and premium series color and material development.
•Conduct global trend research and translate trends into the portfolio.
•Lead global interior paint initiatives, future material development, and the creation of a material toolbox with both digital and physical mood boards.
•Bring in new suppliers and develop advanced materials.
•Manage the internal material library and oversee strategic planning.
•2019 Ford Fiesta ST line - North America lead interior and exterior C+M designer
•2020 Ford Ka &CUV - South America lead interior and exterior C+M designer
•2021 Ford Edge lead interior and exterior C+M designer
•2021 Lincoln MKX-Nautilus lead interior and exterior C+M designer
Fisker Automotive Inc. Torrance, CA USA [2017]
Exterior and Interior Senior Lead for Color and Material Designer |3-Month Project
•2018 CES Show EV-Luxury Show Car / EMotion
Worked directly with Henrik Fisker to develop C+M design concept ideas for a show car, including graphic and luxury color strategies, seat material breakdowns, component design, and design quality assurance.
Samsung Electronics CO., LTD HQ, Seoul Korea [2011 - 2017] Design Group, Mobile Communication Division
Senior Design | Head [2011 - 2017] | Team Lead [2012 - 2015]
Idea Design Solution [Accessories & Companion Device] Team Leader [2015]
Integrated Design Cluster Part | Advance Material Design Manager [2012 - 2014]
•Conducted in-depth market trend research and explored innovative materials and production design solutions.
•Led teams to develop innovative, trend-aligned mobile computing products and experiences.
•Implemented new design thinking methodologies, material development strategies, and design solutions.
•Guided a team of design specialists in creating visionary strategies for future product developments.
•Managed project lifecycles, including product planning, color & material design, quality control, technology development, and manufacturing issue resolution.
Samsung mentoring program [2013 – 2016]
•Instructed students in concept development, focusing on final design story creation, trend research, graphic layout, and final portfolio support. Acted as a mentor and coach for middle to high school students and junior Samsung designers through a talent donation program.
Nokia Design Center, Calabasas CA, USA [2004 - 2011] North America Business Unit, CDMA Design Center
Senior Product Designer | Project Lead Designer
Specialized in the product development and strategic planning of mobile phones. Managed projects at all stages from concept design to final production, including budget preparation, scheduling, project management, design briefs, product story development, advanced concepts, and 3D surface modeling. Led coaching and mentoring efforts and presented project outcomes to business-unit management and clients. Managed internal and external ODM designer and program teams.
Freelance Product design, Pasadena CA, USA [2003- 2004]
Conducted project research, product story development, and final production for business carrier luggage and package design for jewelry. Responsible for product design, color & material finish presentation to clients, and trade shows.
BMW Group Designworks USA, Newbury Park CA, USA [2003]
Product Design Intern
Involved in all stages of concept development, from 3D surface modeling to the final design appearance model. Duties included producing high-quality 2D and 3D renderings, performing market research on consumer electronics and mobile phones, and delivering presentations to clients.
Panasonic Corporation, Yokohama, Japan [2002] Matsushita Communication-Multi-Media Life Design
Product Design Intern
Created advanced multimedia communication devices, managing the process from concept design to final appearance model. Conducted market research, developed color and material finishes, and presented designs to management and the President of Panasonic Design Company. Collaborated with international, multi-disciplinary teams throughout the development process.
Toyota Motor USA, CA USA [2002]
Calty Design Research _ Sponsor Project
Developed a new innovative Toyota brand vehicle for future lifestyle trends. Deliverables are market research, ideation sketches, concept development, mock-up and final appearance model, 3D Alias Renderings, and Motion Graphics for interior design and product-digital devices.
Education
Art Center College of Design Pasadena CA, USA
Bachelor of Science Product Design - Honors [Summer 2003]
Trade Technical College Los Angeles CA, USA
Fashion Design 1996 – 1997
Technical Skills
Drawing, Adobe Photoshop, Adobe Illustrator, 3D-Catia, 3D-NX Unigraphics, Showcase-Autodesk,
Keyshot, and VRED
Media Coverage, Awards, and Recognitions
Samsung Galaxy Note Edge - Global
Samsung Galaxy Note 4 - Global
Samsung Galaxy Tab Pro 10.1 - Global
Samsung Galaxy Note 10.1-2014 Edition - Global
Samsung Galaxy Note 3 – Global
•IDEA 2015 Finalist[Pro Series - Capture/Sound/Media]
•IF Mobile Phone Design Award 2015 [Galaxy Note Edge]
•CES Innovations Design and Engineering Awards 2014 & 2015 [Galaxy Note 10.1-2014 Edition, Galaxy Note Edge, Galaxy Note 4]
•Samsung Electronics Design Center Best Design Gold Award 2014 [Galaxy Note Edge]
•Samsung Electronics Design Center Best Design Patents Award 2014 [Galaxy Note 3]
•Korea Design Award 2013 [Galaxy Note 3]
•Samsung Design Center Best Designer Award 2013 [Galaxy Note 3, Galaxy Note 10.1 2014 Edition]
•Samsung Electronic SEC Annual Awards - Platinum 2013 [Galaxy Note 3]
Nokia 603 - US
Nokia CDMA 2355 - Asia
Nokia CDMA 2366i - US
Nokia CDMA 2362 - LTA
Nokia CDMA 6088 - Global
Nokia CDMA 3606/3608 - US & LTA
Nokia CDMA 8208/8106 - Asia
Nokia CDMA 2608 - Asia & LTA
Nokia CDMA 1006 – US
Fashion Design Award
Women's Sport-Wear Sketch Contest 1996
“Something that you believe might exist or happen in the future”
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